Anamatic-Scarred for Life Revised 11/10/10

In what ways does your media product use, develop or challenge forms and conventions of real media product?
It is similar to other Gothic Horror films because it contains exaggerated character archetypes, a blue filter, eary music, a narrative of Frankenstein and lots of gore and blood. However it has no budget, the characters are younger than most in other Gothic horror films and the victim survives.

How does your media product represent particular social groups?
Our actors are young which stereotypically represents them as mischievous however the scientist is supposed to be old which is stereotypical of age with power. We counter typically have a male victim but stereotypically have a male villain. All the characters are white and able a stereotypical representation of Britain.

What kind of media institution might distribute your media product and why?
An institution such as Youtube or Facebook because they are free and we have no budget and they appeal to our teenage audience.


Who would be the audience for your media product?
15-34 male and working class because it contains lots of action and simple archetypes and beginning with the disequilibrium to present action, gore and simple narrative.


How did you attract/address your audience?
Simplifying the narrative by exaggerating the archetypes helps attract less sophisticated working class audience. Using the commutation test and not adding lots of romance and dialogue but instead action and gore attracts a male audience. The music, lighting and sound effects create an unsettling atmosphere this disequilibrium draws the audience in to the preferred reading of the situation in a frightening and interesting way.

What have you learnt about technologies from the process of constructing this product?
To make sure framing and mise en scene is clearly identifiable of the preferred reading. To record sound in the purest environment with no outside interference. The use of filters, costumes, gore and scientific mise en scene works well at creating an interesting piece but is too hard to get hold of. Repeated and copied sounds turn off the audiences interest. Make the preferred reading clearer.